Problem: Fill the event for less

Web Conversion

Turns the traffic you already pay for into named leads and registrations. Event websites display everything and ask nothing. Web Conversion answers visitors' questions on the pages where they are deciding, learns who they are, and routes them to the right pass, agenda or sponsor conversation.

What's inside

7 workflows, built and run for you

You buy the product. We deliver the workflows inside it, configured to your events, your CRM and your commercial rules.

The problem
Fill the event for less
Who feels it
Marketing teams whose site gets visitors who do not register
How we measure it
Cost per attendee
  1. 01

    Qualify Every Visitor

    Learns who each visitor is and what they came for, and flags the ones ready to buy

  2. 02

    Instant Event Answers

    Answers visitor and exhibitor questions the moment they ask, then points them to the right pass, session or sponsor

  3. 03

    Audience Pulse to Leads

    Short polls at exit or after a pause that capture what visitors want and turn each answer into a lead

  4. 04

    Personalised Landing Pages

    One-to-one pages built from what we know about the visitor

  5. 05

    Lead Magnets

    Agenda and content-led offers that capture a named lead

  6. 06

    Lead Routing

    Scores and pushes leads into HubSpot, Salesforce or Eloqua

  7. 07

    A/B Testing

    Runs on every capture surface

How it works

From anonymous visitor to named lead and registration

Event websites display everything and ask nothing. Web Conversion asks, at the moment a visitor is deciding.

Scroll to see how

Proof

What it has delivered

11x

higher lead collection on Africa Tech Festival

1,687

leads from The AI Summit London website

Up to 4x

website conversion

IWCE
“It's such an easy way for us to adopt AI and get it to do something that is really practically supporting all the teams. We want to use it everywhere we can.”
Freya Smale
Senior Marketing Director, IWCE

Frequently asked questions

What event teams ask us most about Web Conversion.

Start with one problem. Prove it. Then add the next.

Book 30 minutes with the founders. We will map where intent is being lost across your events, and which product fixes it fastest.

Book a diagnostic call

or email founders@bridged.media